A Personalization element
stores a reference to a rule or content spot.
Creating a Personalization component
You can use a Personalization element only by
creating a Personalization component.
You cannot add a Personalization element
to authoring templates, site areas, or content items.
Personalization element examples
The layout and design of a personalization element is created
in a similar way to a menu element, with a header design, footer design,
and a design to be repeated for each result.